Catching up with Smart Tickets

ONE DAY the whole of the North will have smart ticketing. Touch in, touch out, “pay as you go” and the system will cap your total fare daily and weekly at a reasonable maximum price for the zones you travelled in. Just like they’ve had in London with Oyster for nearly two decades. Smart travel in most of the rest of the country is laboriously catching up, every authority seemingly reinventing the wheel. West Yorkshire Ticketing Company Ltd runs the MCards now familiar as replacement for the old MetroCards.  So, for example, a pink MCard can be loaded up with weekly or longer period travel for the zones you want, rail+bus or bus only. But it seems sales of rail+bus multi-modal tickets have fallen relative to rail-only daily/season tickets. Work patterns are changing; the “9 to 5”, 5-day week is not what it was. And if your train is seriously delayed you can claim “Delay Repay” on rail-only but not multimodal tickets.

Pay-as-you-go could be (sorry) just the ticket. But we need the technology installing.

 

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